As a founder and chief designer of Zhiwei Jewelry, Li Li always insists on integrating her comprehension of art and perception of life into her design, devoting herself to the rejuvenation, fashion-orientation, and diversification of jade jewelry design. Besides, she integrates different elements and use various materials as well as craft her design and creation. Li adheres to “Jianwei Zhizhu (recognizing the whole through observation of the part)”: realize cultural connotation and feel the heart through tiny but fine jewelry. The works of Li have won the gold award, bronze award etc. in “Zhong Guo Fei Cui Shen Gong Jiang” and Craftsmanship International Jewelry Design Awards and she was awarded as one of the “top ten designers” in Night in Luohu, Shenzhen, 2018.